“I never envisioned the company to take off like it did.”
Katherine, Fashion Designer
Think starting a business is just for millennials? Then think again. Almost 25% of the new businesses in 2015 were started by people aged 55-64, up from 14.8% in 1996, according to the Kauffman Foundation, which studies entrepreneurship.1
Katherine, age 59, certainly didn’t let her age get in the way of starting her new business. She became a women’s fashion designer and created her own clothing line after 30 years as a retail marketing executive. Part of her success is maintaining good health. In fact, Katherine was recently featured in the BOOST® Be UP For IT video series highlighting people for not only making their dreams a reality, but for maintaining good health and good nutrition.
A journey from retail executive to fashion designer
As told by Katherine:
I'm 59 years old. I never would have thought I would be doing what I'm doing today. I am a women's fashion designer. I was a successful retail marketing executive for over 30 years. I truly believe that my past career was a catalyst to get me to where I am today.
I always enjoyed fashion. When I was younger, I was known to buy some fabric and make a dress that night and wear it the next day to work. But then you sit down with a girlfriend, and say, "Hey, I'm going to become a fashion designer," they look at you like you're absolutely crazy. But I sensed a need that there were a lot of great women out there that needed a good dress to wear, especially for women like me, who are a little bit curvy.
I am so much busier now than I ever was in my entire career, and with my level of what I have to get done, I have to eat right. Maintaining good health is important. This starts with good nutrition. The better I eat, the better I feel. I am an early morning person. I love the opportunity to take time for myself, whether I sit at home and watch the sunrise at the house, or go to the beach.
A lot of women who really approached me and said, "Katherine, we love your dresses. We are playing golf in your lifestyle dresses. We would love for you to come out with a golf line," so I did.
I never envisioned the company to take off like it did. We started with five little dresses and just a few little stores, and today we're in over 350 boutiques and 125 golf clubs. When I think of the future, we're not going to slow down any. Good nutrition is essential for maintaining good health. I love just life. I'm having the best time. Be up for following your dreams.
Maintaining good health: A busy life requires good nutrition
According to Karen Lundgren, Head of Medical Affairs, US Consumer Care Business for Nestlé Health Science and Registered Dietitian Nutritionist (RDN), it is busy women like Katherine who might skip a meal and hit the vending machines late in the day. “While it is not always possible to sit down for a meal, with a little planning you can always make sure you are getting good nutrition. Our BOOST® nutrition drinks make a great snack or mini-meal on the go.”
See how Katherine is maintaining good health in this video:
According to Jessica Gates who spearheaded the Be UP for IT project, Katherine is a real inspiration. “Just watching Katherine, you feel the passion she has for fashion design and her new business. It’s amazing to me that she had an entirely different career for 30 years.”
Good nutrition is key to maintaining good health
One way to prepare for pursuing your dreams is to make sure you are getting the good nutrition you need. BOOST® Simply Complete™ packs 10 grams of protein made with simply 9 ingredients plus a blend of vitamins and minerals for a mini-meal or snack on the go.
- Kauffman 2016 Start-Up Activity Index